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Weaving your ABM Strategy Around Buyer Personas

Weaving your ABM Strategy Around Buyer Personas

Alright, so you’ve found your WHALES. And with your Account-Based Marketing (ABM) ship sailing steadily onward, (sorry for this terrible metaphor), you’re hoping to bring in a big one. But alas! You can’t land it. You chase and chase but never bring it in. So what do...

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Introducing ContactCloud Chrome Extension

Introducing ContactCloud Chrome Extension

CircleBack is excited to announce the launch of our ContactCloud Chrome Extension, which serves as a handy companion to our new account-based prospecting solution ContactCloud. If you’re a sales guy or a marketing gal, CircleBack’s ContactCloud is about to become your...

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Prospecting Through the Summer Slump

Prospecting Through the Summer Slump

When it comes to summertime, we tend to think of it as a “work-free zone.” Sure, we show up, but in the back of our minds, we expect the summer slump—prospects on vacation, budgets firmly fixed from the January prior, decreased traffic, and, ultimately, not too much...

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